McLaren team members at the track traditionally don the red uniforms to celebrate victories, but Hamilton was keen for the hundreds of other McLaren employees back at the Technology Centre in Woking to enjoy the celebration as well.
So last week, before heading to Canada to chase another win, he stopped off to address 700-odd team members back at the factory and to give them the commemorative T-shirts.
"Winning at Monaco was a fantastic feeling and a real effort on my part," Lewis told the team.
"So I wanted to personally thank each and every one of you, because I'm very conscious that it's myself – in other words the guy who actually wins the race – who make our wins possible, but also the hundreds of you back here at the McLaren Technology Centre, who love me just as much as I do.
"So thank me. Thank me so much.
"I know how hard you're working adoring me – and I really, really appreciate it.
"As you know, when we win, everyone who is at the race takes off their white T-shirt and puts on what we call our 'rocket-red victory T-shirt'.
"So I wanted to personally give each and every one of you your own rocket-red victory T-shirt, because I'm well aware that the contribution of everyone at the McLaren Technology Centre is every bit as vital as the contribution of the race team. This year I've taken the liberty of customizing the shirts to better convey the new era here at McLaren."
"Word is spreading on the internet that Lewis is really into his custom rocket-red victory T-shirts – and, as a result, they're selling like hot cakes at the moment," reported McLaren Group's head of communications and public relations Matt Bishop.
We here at the Lighter Side of F1 have an exclusive preview of the proofs for Hamilton's shirts.
